Velour Towel
100% natural cotton, with the pile sheared after weaving to give a flat, velvet-like surface.
The Feel
The shearing changes only the surface — the fabric underneath is still full cotton and absorbs water as usual.
Its velvet hand gives a sense of luxury from the first touch.
Colour
The sheared surface shows colour more clearly and holds it better, so shades read deeper than they do on looped terry.
